"The Sentence" - Cd Design / Project
- Now Hear This (NHT) is a literary organization, and for this project they were working with youth offenders sentenced and incarcerated in the justice system. With this project accordingly titled "Sentence", NHT worked with the youth to create poetry and profound lyrical content about their experiences.
- The Creative Challenge
As a designer the main creative challenge with this project was one of privacy and confidentiality. Because all of the youth were serving time it was mandatory (legally) that we not directly expose their identity by using photos showing their faces. So the challenge was to design a project that captured a vibe that was personal and genuine, while not using the natural choice which would be to resort to portraiture.
We met with NHT and the youth and took photos that were discreet enough, and still the symbolized the identities and feeling of the music that the youth created.
Posters, Flyers, Cd cover and internal booklet design, Social Media promotional images.